Failure's a B*tch. But it happens - especially in entrepreneurship. And so it goes for Ethan Senturia in his refreshingly honest debut book. Senturia didn't set out to fail. But, as his company ran into adversity, he realized that everything he'd learned about running a business was about making sure things didn't go wrong. Nothing had prepared him to handle it when they did. Senturia, a summa cum laude graduate from the Wharton School of Business, served as co-founder and CEO of Dealstruck, an online business lending platform - the inspiration for his book.
Unwound: Real-Time Reflections from a Stumbling EntrepreneurBuy
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