21st Century Fundraising
Although last year saw charitable giving rise 5.2% from the previous year, if you want a piece of the pie for your own organization, you need to grab innovation by the horns - especially when it comes to marketing and communicating to long-term and high-yield donors. Driven by a personal passion to help nonprofits and philanthropic ventures make the most of their marketing efforts, Greg Warner challenges the norm and building a dedicated following of organizations - such as the Special Olympics, Boys and Girls Clubs, World Wildlife Federation and The Salvation Army.
Engagement Fundraising: How to Raise More Money for Less in the 21st CenturyBuy
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